Creative Group has forged an alliance with MeetingMetrics™ – an award-winning performance measurement solution that helps us quantify ROI for our clients' programs and events.

How it works. MeetingMetrics™ is an online pre- and post-event survey tool that gauges the effectiveness of your training programs, new product introductions, sales meetings, incentive programs, or any targeted audience gathering. It can even capture session ratings and speaker evaluations during a meeting or event in real time.

The data we capture helps us measure the strength of the events we collaborate with you to produce, and forge the most strategic and effective performance solutions moving forward. We have the ability to compare pre- and post- event survey data to ascertain the attendees' feelings toward participating in the program as well as whether they are properly motivated to achieve future success as a result of it. We can measure:

• Business Results/Impacts
• Applied Behaviors
• Abilities/Skills
• Attitudes/Intentions/Commitment
• Opinions/Perceptions/Beliefs
• Knowledge/Understanding

MeetingMetrics™ thus enables us to optimize the attendee experience, drive business impact, and prove the value of face-to-face events with a true benefit-cost ratio analysis, delivered to you with easily understood executive reports and summaries.